If you haven’t updated your profile lately, do it now!
LinkedIn has been and still remains a major resource for career networking, job searching, and job recruiting. If you are serious about your career, it’s a good idea to keep a LinkedIn profile that is active and up-to-date.
For anyone who is just getting started, be sure to read How to Create a Strong LinkedIn Profile. This will take you through some of the important steps in getting your profile up and running. If you are already a LinkedIn pro, here are 5 quick tips for improving your profile.
1. Get a more professional photograph
First impressions count. Your photograph is the #1 thing that potential employers will notice in the first few seconds of looking at your LinkedIn profile. Make sure it looks professional!
2. Change your background photo
With LinkedIn’s recent update, everyone has the same blue starry background photo. It’s easy to insert a new photo in your background. Make sure it’s your own photo (don’t infringe on copyrighted photos), and make sure it goes well with your profile photo.
3. Rewrite your headline
Your headline is the second thing a hiring manager usually notices. Use this important section of your profile to summarize what makes you a unique and hirable professional. LinkedIn will default to your most recent job title, but you can choose to make this headline say anything you want.
4. Get a shortened URL
LinkedIn automatically generates a long and complicated URL. But it’s easy to make a simpler one. The custom URL option is available under the Edit icon next to your public profile URL. The URL’s are first-come-first-served, so you may need to try a few times before you get one. Keep it professional, like http://linkedin.com/in/firstnamelastname.
5. Ask for recommendations (and make them too)
LinkedIn allows you to make endorsements and recommendations of other people. Endorsements tend to be overused, and don’t carry that much weight. But a recommendation is more powerful because it is a personalized statement about your strengths. Ask a few key colleagues to write you a recommendation, and offer to do the same for them.
6. Join 2-3 groups and follow industry leaders
Search for groups that are relevant to your career field, and see if you can join a few of them. Also follow some major industry leaders. This not only exposes you to interesting updates in your career field, but it also looks good to a potential employer, because it shows you are keeping up with the news in your field.
We hope these tips help you refine and strengthen your profile. Spending a little time on LinkedIn today could help you grow your career network in the future. Best of luck!
The Salter School is a private career-focused training school in Fall River and Malden, Massachusetts. Our weekly blog offers tips and advice for students as they enter the job market in their new career. Check us out online!